September 25, 2015
Why Aromatherapy?

Aromatherapy, also known as Essential Oil therapy, has long been utilised as a method of naturally healing mind, body and spirit. Through the use of aromatic plant essences, aromatherapy attempts to unify physiology, psychology and spirituality to enable and enhance an individual’s innate healing process.

The word ‘Aromatherapy’ was coined in 1937 by perfumer and chemist Rene-Maurice Gattefosse, who studied the utilisation of essential oils for a range of physiological conditions, identifying medicinal applications of essential oils in addition to their applications in perfumery.

In summary, the word aromatherapy implies the use of aromatic substances – essential oils – for holistic healing. It is a non-invasive, natural modality, intending to heal the body holistically.


5,000 years ago, in Egypt, Cedarwood essential oil was used for hygiene and preserving. And China and India used essential oils widely, long before Hippocrates, the Greek ancestor of modern medicine, advised on daily aromatic baths and massages in 500BC.

Essential oils may be extracted from plant flowers, barks, stems, leaves, roots, or any other part. Their inhalation may stimulate brain function, and absorption through the skin allows their travel through the body’s bloodstream, enabling whole-body healing.

In addition to their aromas, they may be utilised to prevent and heal inflammation, spasm, digestive disorder, or anxiety. Many are also brilliant antibacterials and disinfectants, and many have antiviral, antifungal, and antioxidant properties, amongst others.


Essential oils are used in aromatherapy via various methods of application.

In massage oils, aromatherapy may be useful for the treatment of stress, anxiety, insomnia, and both acute and chronic aches and pains, as well as pregnancy and childbirth.

Creams and lotions may use aromatherapy to enhance wound healing, slow the effects of aging skin, balance sebum production, and increase circulation.

Bathing in essential oils may reduce stress and anxiety, stimulate circulation, reduce pain, aid detoxification, soothe fatigue, and promote skin health.

Inhalation and diffusion of essential oils may prove beneficial for those with respiratory tract congestion or impaired respiratory function. This method also creates an ambience, freshens the air, destroys airborne pathogens and clears any unpleasant odours. Essential oils diffused or inhaled may soothe a variety of emotional states or disorders, lending emotional support, reducing stress, and uplifting mood.

The Purist Collection is all for natural healing methods and modalities. We employ aromatherapy in the production of our products, and love the fact that we can deliver you natural therapeutic products that both smell beautiful and work on enhancing your body's innate ability to heal itself, naturally.

Emily Bathgate

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